
Frameworks, core principles and top case studies for SaaS pricing, learnt and refined over 28+ years of SaaS-monetization experience.
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Join companies like Zoom, DocuSign, and Twilio using our systematic pricing approach to increase revenue by 12-40% year-over-year.
In the complex world of Structured Data Archiving and Application Retirement, pricing strategy directly impacts both customer acquisition and long-term revenue stability as organizations navigate the critical balance between compliance requirements and cost management. Effective pricing models in this space must address the unique challenges of managing legacy systems while ensuring continued data accessibility and meeting evolving regulatory standards.
The Structured Data Archiving and Application Retirement market faces unique pricing challenges due to the intersection of long-term data retention requirements and evolving compliance landscapes. Organizations must balance the operational benefits of retiring legacy applications with the necessity of maintaining access to historical data for regulatory compliance, audit support, and business intelligence.
Unlike traditional SaaS models where usage patterns may be relatively predictable, data archiving solutions must account for highly variable retention periods that can span years or even decades depending on industry regulations like GDPR, HIPAA, or SEC requirements. This creates tension between customers' desire for predictable costs and providers' need to account for long-term storage and maintenance commitments.
One of the most significant pricing challenges in this market is developing models that accommodate the evolving nature of archived data. Initially, when applications are first retired, data access requests may be frequent as users adjust to new systems. Over time, access patterns typically decline but never disappear entirely due to compliance and historical reporting needs.
Usage-based pricing models have gained traction in this space, with 39% of SaaS companies now incorporating consumption-based elements into their pricing according to CPQ Integrations' 2025 market analysis. However, pure consumption pricing can create uncertainty for customers managing fixed IT budgets, leading to increasing adoption of hybrid subscription models that provide baseline service guarantees with variable components for exceptional usage.
Identifying the right value metrics for structured data archiving presents another significant challenge. Traditional SaaS user-based pricing often fails to capture the true value delivered by archiving solutions, where the primary benefits include:
Leading providers have moved toward multidimensional pricing models that consider data volume, retention duration, access frequency, and compliance feature sets. According to Monetizely's SaaS Pricing Strategy Playbook, the most successful providers in regulated industries segment features along compliance tiers, with premium packages offering enhanced regulatory reporting, automated policy enforcement, and advanced data classification.
The emergence of AI-powered capabilities has further complicated pricing strategies in the structured data archiving market. Advanced features like automated data classification, intelligent retention policy recommendations, and anomaly detection deliver significant value by reducing manual labor and improving compliance accuracy. However, quantifying this value in pricing models remains challenging.
Many providers have experimented with offering AI features as premium add-ons or bundling them into higher-tier packages. This approach allows for differentiated pricing but requires clear communication of ROI to justify the investment. According to recent industry research, underpricing at launch is twice as common as overpricing and significantly more difficult to correct later, making it essential to properly value AI capabilities from the beginning.
For global providers of structured data archiving solutions, regional variations in compliance requirements, data sovereignty laws, and economic conditions create additional pricing complexities. Simply converting currency without adjusting for local regulatory landscapes and purchasing power leads to suboptimal market penetration and missed revenue opportunities.
Successful pricing strategies must navigate these challenges while delivering predictable costs for customers and sustainable revenue for providers—all while clearly communicating the value proposition around compliance, risk reduction, and operational efficiency.
Monetizely brings over 28 years of operational experience to the structured data archiving and application retirement space, with a distinctive approach that sets us apart from traditional pricing consultants. Our team consists of product managers and marketers first, providing a deep understanding of agile product launches and market needs specifically tailored to complex enterprise software environments.
Unlike consultants who apply one-size-fits-all pricing methodologies, our approach to data archiving and application retirement pricing recognizes the unique compliance-driven nature of this market. We understand that effective pricing in this space must balance the complex interplay between regulatory requirements, data volume scaling, and access patterns that evolve over years or even decades.
Monetizely offers a complete suite of pricing strategy services designed specifically for structured data archiving and application retirement providers:
Our multi-dimensional research methodology combines quantitative and qualitative approaches to identify optimal pricing strategies:
We help data archiving providers move beyond simplistic storage-based pricing to develop models that accurately reflect the true value delivered:
Our expertise in feature segmentation helps structured data archiving providers create compelling, differentiated packages:
We provide comprehensive guidance on launching and communicating your pricing strategy:
While our experience in IT infrastructure management software directly translates to the structured data archiving space, our approach has consistently delivered exceptional results for enterprise software companies with complex compliance requirements:
For a $10M ARR IT Infrastructure Management Software company facing challenges with inconsistent sales and the inability to monetize strategic features, Monetizely:
The result was the successful launch of the company's first consistent pricing model, dramatically reducing sales friction and improving monetization of strategic features.
What sets Monetizely apart in the structured data archiving and application retirement space is our unique combination of pricing expertise and product management experience. We understand the complex interplay between compliance requirements, IT budgets, and the operational realities of managing legacy data.
Our agile, in-person structured research approach is specifically tailored to enterprise B2B settings where traditional conjoint analysis often falls short. This capital-efficient methodology delivers actionable insights at significantly lower costs compared to traditional pricing consultants, who typically rely on expensive conjoint analysis ($150k+) that can be difficult to apply in compliance-driven purchasing environments.
By partnering with Monetizely, structured data archiving and application retirement providers gain a strategic advantage in an increasingly competitive market—enabling them to capture the full value of their solutions while meeting the complex needs of compliance-focused customers.
Join companies like Zoom, DocuSign, and Twilio using our systematic pricing approach to increase revenue by 12-40% year-over-year.
1
None of the other premier consultants have actually implemented complex pricing within companies like Twilio and Zoom. This requires operational systems understanding, not just strategy.
In addition, other consultants often "over egg the pudding", they know customers will buy approaches as long as they look/feel scientific, yet we have multiple customers who have spent more >$100k each on conjoint analysis which did not help them at all. We are careful with where we ask you to spend your money.
2
Willingness to pay is context-dependent and works best when analyzed alongside packaging and pricing metrics. We use structured surveys like Van Westendorp, Max Diff, Conjoint Analysis as well as in-person research interviews to gather actionable data.
3
The cost of milk or a McDonald's burger inflates. However, SaaS prices almost always deflate and requires both adjustment of product packages as well as innovation to remain relevant.
Additionally, AI adoption will drive a shift from user-based pricing to more usage/consumption based models to accommodate the very high costs of serving these products. Expect to see deflation over time here as well as the the cost of serving AI products drops by multiples every month.
4
We want to monitor discounting % per package, usage of features within the packages, upsell rate of features to see whether we have a good pricing motion or whether it needs adjusting.
5
The Monetizely team has over 28 years of collective experience in software pricing, having previously worked with industry leaders like Twilio, Zoom and DocuSign, ensuring expert guidance in SaaS pricing strategies.
6
We recommend doing a better job on the pricing testing phase and to mitigate risk roll out the pricing in a phased manner.
For 80-90% of cases, we do not recommend A/B testing as that creates too much market confusion and overhead (in certain cases, doing an advance roll out in a different geo can work).
7
Competitive information is helpful but only a small piece of the picture. Competitors are in different stages of growth. Their product functionality is also different.
We recently had a client where sales teams pushed for lower pricing to compete with current rivals, but the company’s strategic vision aimed to evolve into a new category, making the competitive pricing data less relevant.
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To kickstart your SaaS pricing optimization, consider consulting with the experts at Monetizely. You can also deepen your understanding by reading our book "Price to Scale" and enrolling in "The Art of SaaS Pricing and Monetization" course on Maven. These resources are crafted to equip you with the necessary skills and knowledge to refine your pricing strategy effectively.