
Frameworks, core principles and top case studies for SaaS pricing, learnt and refined over 28+ years of SaaS-monetization experience.
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Join companies like Zoom, DocuSign, and Twilio using our systematic pricing approach to increase revenue by 12-40% year-over-year.
Monetizely brings unparalleled expertise to blockchain enterprise solutions pricing, leveraging our 28+ years of combined experience in software pricing strategy. Our team's deep understanding of both emerging technologies and enterprise needs positions us uniquely to address the complex pricing challenges in the blockchain space.
At Monetizely, we've developed a comprehensive approach to blockchain enterprise pricing that balances innovation with proven methodologies:
Value-Based Pricing Assessment: We identify the specific economic benefits your blockchain solution delivers, such as reduced reconciliation costs, enhanced security, or improved transaction throughput, to establish pricing aligned with actual customer value.
Usage-Based Pricing Implementation: Drawing from our successful implementations with major SaaS providers, we develop custom usage-based pricing models that appropriately measure blockchain-specific metrics like transaction volume, smart contract executions, and data storage requirements.
Hybrid Model Design: We craft pricing structures that combine subscription components with consumption-based elements, providing predictable revenue while capturing upside from increased usage—critical for blockchain solutions where utilization can vary dramatically.
Transparent Pricing Frameworks: Our expertise in creating clear, auditable pricing models aligns perfectly with blockchain's inherent transparency, building customer trust and reducing friction in the sales process.
Our team has successfully guided numerous enterprise technology companies through pricing transformations. For example, we helped a $10 million ARR IT infrastructure management software company transition from lump-sum subscriptions to a structured pricing model with clearly defined metrics, resulting in more consistent sales and reduced customer objections.
In another engagement with a $3.95 billion digital communication SaaS leader, we implemented usage-based pricing while preventing a potential 50% revenue reduction, demonstrating our ability to navigate complex pricing transitions without sacrificing financial performance.
What differentiates Monetizely in the blockchain enterprise space is our combination of:
Product Management Expertise: Unlike pricing specialists with limited product insight, our team brings deep understanding of agile product launches and market needs, with 16+ years of product marketing experience.
Agile, In-Person Research: We conduct tailored, ongoing research aligned with agile product development cycles, essential for keeping pace with the rapidly evolving blockchain landscape.
Capital-Efficient Methodology: Our customized, impactful research approach delivers significant insights at lower costs compared to traditional consulting methods, which often rely on expensive conjoint analysis ($150k+) that may not translate well to enterprise blockchain contexts.
Monetizely offers end-to-end pricing services specifically tailored for blockchain enterprise solutions:
Pricing Strategy Development: Creating comprehensive pricing frameworks that align with your blockchain solution's unique value proposition and market positioning.
Package and Tier Optimization: Structuring your offering to maximize both adoption and revenue across different customer segments with varying blockchain implementation needs.
Usage Metric Definition: Identifying and implementing the most appropriate blockchain-specific usage metrics that accurately reflect value delivered.
Competitive Pricing Analysis: Comprehensive assessment of competitor pricing approaches in the blockchain enterprise space, identifying opportunities for differentiation.
Go-to-Market Pricing Support: Ensuring seamless implementation of your pricing strategy across product metering, billing systems, CPQ tools, and sales compensation calculations.
For blockchain enterprise solutions providers looking to optimize their pricing strategy, Monetizely delivers the specialized expertise needed to navigate this complex intersection of advanced technology and enterprise requirements. Our proven methodologies and deep SaaS pricing experience ensure you'll capture the full value of your blockchain innovation while building sustainable, scalable revenue models.
In the rapidly evolving blockchain enterprise landscape, pricing strategy can be your most powerful competitive differentiator. Monetizely's combination of software pricing expertise, enterprise experience, and methodical approach ensures you'll maximize the revenue potential of your blockchain solutions while creating sustainable, scalable pricing models.
Our team of SaaS pricing consultants has helped companies across the technology spectrum implement innovative pricing strategies that align with both market expectations and business objectives. By partnering with Monetizely, you gain access to pricing experts who understand the unique challenges and opportunities presented by blockchain technology in the enterprise space.
Contact us today to discuss how we can help optimize your blockchain enterprise solution pricing strategy and unlock your full revenue potential.
Sources:
[1] Monetizely. (2025). Revolutionizing SaaS Pricing with Blockchain Technology. https://www.getmonetizely.com/articles/revolutionizing-saas-pricing-with-blockchain-technology
[2] DevTeam.Space. (2025). Smart SaaS Pricing Models and Strategies. https://www.devteam.space/blog/smart-saas-pricing-models-and-strategies/
[3] Metronome. (2025). SaaS Pricing Predictions for 2025: What's Coming and How to Prepare. https://metronome.com/blog/saas-pricing-predictions-for-2025-whats-coming-and-how-to-prepare
[4] MadDevs. (2024). Choosing the Best Pricing Strategy for Your SaaS Product. https://maddevs.io/blog/choosing-the-right-saas-pricing-strategy/
[5] Thales Group. (2023). Software Pricing Models: Enterprise SaaS. https://cpl.thalesgroup.com/software-monetization/saas-pricing-models
Join companies like Zoom, DocuSign, and Twilio using our systematic pricing approach to increase revenue by 12-40% year-over-year.
1
None of the other premier consultants have actually implemented complex pricing within companies like Twilio and Zoom. This requires operational systems understanding, not just strategy.
In addition, other consultants often "over egg the pudding", they know customers will buy approaches as long as they look/feel scientific, yet we have multiple customers who have spent more >$100k each on conjoint analysis which did not help them at all. We are careful with where we ask you to spend your money.
2
Willingness to pay is context-dependent and works best when analyzed alongside packaging and pricing metrics. We use structured surveys like Van Westendorp, Max Diff, Conjoint Analysis as well as in-person research interviews to gather actionable data.
3
The cost of milk or a McDonald's burger inflates. However, SaaS prices almost always deflate and requires both adjustment of product packages as well as innovation to remain relevant.
Additionally, AI adoption will drive a shift from user-based pricing to more usage/consumption based models to accommodate the very high costs of serving these products. Expect to see deflation over time here as well as the the cost of serving AI products drops by multiples every month.
4
We want to monitor discounting % per package, usage of features within the packages, upsell rate of features to see whether we have a good pricing motion or whether it needs adjusting.
5
The Monetizely team has over 28 years of collective experience in software pricing, having previously worked with industry leaders like Twilio, Zoom and DocuSign, ensuring expert guidance in SaaS pricing strategies.
6
We recommend doing a better job on the pricing testing phase and to mitigate risk roll out the pricing in a phased manner.
For 80-90% of cases, we do not recommend A/B testing as that creates too much market confusion and overhead (in certain cases, doing an advance roll out in a different geo can work).
7
Competitive information is helpful but only a small piece of the picture. Competitors are in different stages of growth. Their product functionality is also different.
We recently had a client where sales teams pushed for lower pricing to compete with current rivals, but the company’s strategic vision aimed to evolve into a new category, making the competitive pricing data less relevant.
8
To kickstart your SaaS pricing optimization, consider consulting with the experts at Monetizely. You can also deepen your understanding by reading our book "Price to Scale" and enrolling in "The Art of SaaS Pricing and Monetization" course on Maven. These resources are crafted to equip you with the necessary skills and knowledge to refine your pricing strategy effectively.