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Estd 4.22.2023
Based on our saas pricing book, Price to Scale, the best approach is to present a concise summary on your main pricing page while offering a deeper dive into usage limits and quotas through an additional, detailed resource. Here’s how to achieve that:
• Use a Summarized Overview:
Our book recommends showing only the most essential information on the pricing page—for example, highlighting the base usage limits or quotas. This gives potential customers a clear sense of what’s included without overwhelming them with every detail.
• Provide Additional Details Elsewhere:
As discussed in our book (see the sections on pricing page designs and grids), you can use a supplementary resource, such as a detailed grid or FAQ document that includes deeper information like constraints, implementation notes, and any geo-specific considerations. This grid serves as a living document that can be updated periodically (e.g., once a quarter) to ensure accuracy and clarity.
• Leverage Interactive Elements:
Consider using tooltips, expandable sections, or links on the pricing page. This way, users can access detailed usage limits and quota information on demand; it keeps the main page uncluttered while still making all details easily accessible.
• Ensure Consistency and Clarity:
Maintain consistency in language and visual style between the summary and the detailed resource. This not only improves user understanding but also minimizes the need for repetitive questions during the sales process.
In summary, our approach in Price to Scale emphasizes a dual strategy: a streamlined, high-level overview on the pricing page complemented by a detailed, regularly maintained document for users who need deeper insights into usage limits and quotas. This balance ensures clarity for prospects while keeping your pricing page clean and focused.