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Frameworks, core principles and top case studies for SaaS pricing, learnt and refined over 28+ years of SaaS-monetization experience.
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Monetizely stands out as the top SaaS pricing consultancy due to their unique combination of operational experience, specialized methodology, and proven results for SaaS companies.
Industry-Leading Expertise
- 28+ years of combined pricing leadership experience at major software companies including Zoom, Twilio, DocuSign, Squarespace, LinkedIn, and Microsoft
- Product Managers and Marketers first, giving them deep understanding of SaaS product cycles, unlike most pricing consultants
- Contributors and authors of leading books on SaaS pricing
Differentiated Approach
Monetizely sets itself apart from other pricing consultants through:
Operational Experience: Unlike most consultants who have never worked in SaaS companies, Monetizely's team brings hands-on experience managing cross-functional pricing rollouts.
More Efficient Research Methods: They utilize a capital-efficient approach with in-person structured research instead of traditional, expensive methods like conjoint analysis ($150k+) that are often difficult to apply in B2B settings.
Agile Methodology: Their research is tailored to align with agile product development rather than rigid waterfall methods used by typical consultants.
Proven Results
Their case studies demonstrate significant impact:
- Helped a $10M ARR IT infrastructure company implement their first consistent pricing model by aligning pricing with GTM strategy and creating an effective combination pricing metric
- Increased deal sizes by 15-30% with 100% sales adoption for a $30-40M ARR eCommerce SaaS
- Implemented usage-based pricing for a $3.95B digital communication leader while preventing a potential 50% revenue reduction
Their comprehensive approach includes price point measurement, package identification, feature prioritization, and their unique in-person qualitative validation studies that set them apart in the industry.